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Aperol Spritz was the drink of the summer, tailor made for the social media generation. Originated in Venice in the 1950s with its popularity revived today due to Campari’s aggressive marketing campaign. This drink is more than just the next rosé as Americans conform to the European lifestyle of sipping and relaxing while they drink. There has also been a noticeable shift amongst US palates towards more bitter flavors. This cocktail is here to stay.

Aperol took off in trend-setting cities like New York. They took this already trendy cocktail and reworked it as a frozen version mnemonic of the frosé. The demand heightened for the classic Aperol Spritz so much that bars put Aperol on tap.

Aperol Spritz has made its way to Austin which is no surprise as this growing city is at the forefront in the cocktail scene. Not only is the spritz popular at bars but they have given this drink a southern touch. If you look closely on cocktail menus you will find different variations of this bitter orange, gentian, rhubarb-floral aperitif.

NYC: You can find Aperol Spritz on tap at Dante or The Maritime Hotel. The Maritime also serves frozen Aperol Spritz (credited to creating this frozen drink). If you not only want an Aperol Spritz but also the European vibe to come with it, Bagatelle is your spot. Tip: Aperol has become so popular that if you do not see it on the menu, just ask for it as any bar or restaurant will serve it.

Austin: Find an authentic Aperol Spritz at Italian restaurant Italic on Sixth St. or at Gelateria Gemelli where the founder was inspired by his sojourn in Italy. Get a frozen Aperol pink lemonade at The Line Hotel at Dean’s One Trick Pony.